
Advertising · 2 min read
First we need to make sure we are asking the right question. Is it as simple as age-old advertising dilemma: “How do advertisers and brands connect with millennials and teens on a deeper level?” Yes it is. Over and over…
Jul 16, 2014

Digital Marketing · 1 min read
Thanks to twitter for making me feel special by sending me a Twitterversary email today! Six years sure do fly by when you’re tweeting. Happy Twitterversary!You just turned 6.
Jul 10, 2014

Advertising · 2 min read
In late February Facebook announced “A Simpler Way to Organize and Optimize Campaigns on Facebook“. See the chart below. In essence, they are inserting a layer between the Campaign and the Ad levels. As someone coming f…
Mar 17, 2014

Amazon · 1 min read
It’s official: We have the first Amazon Prime price hike of 2014: Well, I guess $8.25 per month isn’t too bad. However, since I already pay for Netflix (and they have a much better selection) and thus only use Amazon Pr…
Mar 13, 2014

Digital Marketing · 2 min read
What’s really behind Facebook’s new Paper app? Facebook just announced a new app called “Paper” and while watching the intro video it hit me: Facebook is moving way from “The Social Network” (Yes, just like the tile of…
Jan 31, 2014

CRO · 2 min read
It has befuddled me many times how a simple conversion page is done incorrectly. It is not that hard and conversion page best practices are really as easy as 1-2-3: Make them trust you. are you going to spam me? are you…
Nov 26, 2013

Digital Marketing · 2 min read
Along with the cool google search timeline above google made semantic search official on its 15th birthday. In celebration of its 15th birthday, google put up a must read blog post with many interesting announcements: “…
Sep 27, 2013

Digital Marketing · 1 min read
what is google author rank? google’s author rank goes back to a patent filed 2005. the patent describes a method in which the contents of the the search results (SERP) are assigned to a specific authors. in addition, au…
Jan 16, 2013

Digital Marketing · 1 min read
#twitter 5.0 for #iOS is here. (Taken with Instagram)
Sep 18, 2012

Digital Marketing · 1 min read
Link: Microsoft patents the Holodeck from Star Trek Finally the full room experience Star Trek promised on the Enterprise D.
Sep 12, 2012

Branding · 1 min read
parislemon: Microsoft’s first new logo since 1987. Janet I. Tu: For the first time, the company’s logo will also include a symbol: In this case, a square formed by four multicolored square tiles — reminiscent of the com…
Aug 23, 2012

Digital Marketing · 1 min read
facebook buys instagram for a cool $1 billion.
Apr 10, 2012